The Journal of Industry and Technology

Industrial Analytical Instrumentation

Euro Technology

Serving industry for over 36 years
Three leading magazines for key executives,  engineers, universities,
manufacturers, laboratory technicians, scientists, and research establishments

Automation and control

2,200 attractively-priced 'blue star' core products
for pneumatics are now available globally from Festo

Festo, the leading supplier of automation equipment, now offers more than 2,200 pneumatic actuators and drives, valves, sensors and accessories for factory and process automation as part of its 'blue star' core product range. Attractively-priced and readily available, the blue star range also delivers optimised functionality that can fulfil 80% of automation technology requirements. On stock at 13 service centres worldwide and clearly marked with a blue star in the product catalogue, customers can order these products online with just a few clicks and they will be ready for dispatch within 24 hours.

"We are continually reviewing how we can make it as easy as possible for our customers to work with us," says Steve Sands, product manager at Festo. "We are redesigning and reengineering our core products to deliver improved affordability and easy online ordering, with global next-day availability, while also ensuring the range can meet 80% of automation technology customer demands.

"At the same time, Festo's usual high standards of service and support also apply to these blue star products. When ordering from the core product range, users can still access the software and engineering tools for selection and sizing, engineering design, ordering, commissioning and after sales to optimise their machines and systems."

There are more than 2,200 blue star core products for pneumatics including cylinders, valves, regulators, sensors and accessories, as well as products that meet the specific requirements of process automation. These include solenoid, NAMUR and angle seat valves, positioners, sensor boxes, ball valves and ball valve actuator units, products for air preparation and accessories.

Festo in profile
Festo is a leading international supplier of automation technology with a turnover in 2011 of over €2.1 billion. Festo employs more than 15,000 people worldwide and is a proven innovator and problem solver in the field of pneumatic and electrical automation where it has established itself as the performance leader.

Festo Industrial Automation's innovative strength is demonstrated through the introduction of around 100 new products being launched every year. The company invests 9% of its turnover in R&D resulting in over 2,900 patents held worldwide.

For further information about the company's products and services, view website:

Festo Training & Consulting specialises in the development of people, organisations and technology skills. Offering a range of open courses, structured development programmes and tailor-made, customer-specific projects, Festo trains over 42,000 delegates worldwide every year.

For further information on the training and consulting services, view website :

Festo's Bionic Learning Network encapsulates the innovative nature of Festo, raising awareness and attracting talent to the company. Exploring the links between nature and technology opens up new areas of innovation and demonstrates complex ideas in a stimulating and enjoyable way. Festo works with an alliance of internal R&D, external educational establishments and specialist companies, to advance the development of bionic solutions for automation applications of the future.

For further information about Festo's Bionic Learning Network, view website:   
Refer to page 593

Quick page links - Display rates - Features - Magazine profile - Home page - Company index - Page 393

Industrial and Technological Publications
Leading the way in on-line magazine publishing
The Journal of Industry and Technology - Euro Technology - Industrial Analytical Instrumentation
Title registered in London 1978. Registration number 2334966

Twitter: - Twitter: - Twitter: www,
Google+: Linkedin:
Google+:  Google+: /+Industrialanalyticalinstrumentation21IA
Follow on Facebook: